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3 Ways to Add Urgency to Your Marketing
Online distractions are abundant. As a merchant that’s a battle you’ll fight day in and day out. Unfortunately, distractions not only reduce your time on site or interrupt potential shoppers, it...
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10 “Big Data” Predictions For Retailers In 2014
We’re a little ways into 2014 for predictions, though this survey of 70 mid-market retail executives about their use of big data and predictive marketing analytics in day-to-day marketing is...
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Third Party Retail Sites and Shopping Carts
Smaller brands are often aligning themselves with larger managers that can help keep their eCommerce sites up and running. These third party web providers provide simple tools to help those that lack...
View ArticleImportance of PR for Newly Established Businesses – Part 2
Helps Set the Foundations for the Future New businesses will no doubt be aware of the statistics of failing start-ups and will have made firm plans to help prevent their company from folding. Those...
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Importance of PR for Newly Established Businesses – Part 1
An owner or manager of a newly established business will be firmly aware of the need to stick to financial budget and reduce expenses where possible in order to obtain higher profits and help their...
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16 Social Media Tricks to Get Clicks
Website Magazine released a nice list of ways to “Create Social Posts that Get Clicks” and increase your brand’s visibility. Here’s the run-down: Write Appealing Copy Ask a Question Avoid Being Overly...
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5 Marketing Tools for Small Business Owners
Small business owners have a lot of useful tools at their finger tips. In fact, it can be a bit overwhelming with the vastness of resources available today. Earlier this year Forbes.com released a list...
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6 Tips to Get Your Local Business Found
Small local businesses have a strong advantage over larger corporations in that people like doing business with people they know. Referrals are often more strongly regarded than traditional marketing,...
View ArticleChoosing an Email Marketing Service
Email Marketing is an integral part of any Marketing department and the acquisition of customers from an email marketing strategy has been on the steady incline since 2009. Even though people are...
View ArticleThe Small Business with the Big Social Media Mistakes
Marketing experts have united on Entrepenuer.com to teach and encourage your company not to be the small business with the big social media mistakes. This combination of tips and best practices...
View ArticleDon’t Delay: Blogging About Your Business
If your company is not already blogging, then you are missing out on the many benefits from this attest-able form of Marketing. The perks certainly outweigh the hindrances and blogging is a fit for...
View ArticleEvaluate Your Sales Process for Proper Application
The sales process can be described as many things. Sometimes it can be simple to navigate and at other times, extremely frustrating. One of the most important things to acknowledge in the sales...
View Article5 Steps to being a BETTER Social Media Manager
According to the 2013 Marketing reports from Econsultancy, companies will increase investment in social media by 62%, with a specific increase of 38% for social media management systems. This is a...
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The Power of Freebie Marketing
Never underestimate the power of free! Freebie Marketing is the idea of giving something away for free to customers to attract clientele and get consumers familiar with your Brand. This can be a...
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What a Bad Customer Experience Means for your Company
The relationship with your customers is a delicate balance between business decisions that reflect the bottom line and concern for the time and money spent with your company, or the customer...
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Click-throughs and Banner Ads: An Analysis
Aside from traditional print and Affilitate Marketing, the other items that really costs money in Marketing strategies are Click-throughs and Banner Ads. Last year, we attempted a Facebook Ad...
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Thanksgiving Day Shopping Takes Centerstage for Turkey Day 2012
Thanksgiving Day shopping options are creating another day for straight Consumerism in much the same way that Black Friday is of course, the biggest shopping day of the year. Is this shift just a...
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7 Alternative Pay Per Click Advertising Options
Search Engine Optimization (SEO) became highly relevant in the early 90′s as website and business owners became aware that you could optimize sites and content for better placement in Google’s...
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5 Small Business Marketing Mistakes to Avoid Today
It is always important for Marketing information to be current, but this is especially pertinent for small businesses that are operating on a seemingly smaller budget. There are so many...
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15 Email Marketing Tips from Forbes
Email Marketing is a useful strategy with many opportunities for customer engagement and feedback for any sized business. The content provided in your email marketing messages should be a...
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