3 Ways to Add Urgency to Your Marketing

Online distractions are abundant. As a merchant that’s a battle you’ll fight day in and day out. Unfortunately, distractions not only reduce your time on site or interrupt potential shoppers, it effects your bottom line.

Try these three tactics throughout your ads to see a lift in conversion rate and cut out some of the web chatter – at least long enough to hit the shopping cart checkout.

1. Limited Time Offer. Merchants often create this type of marketing promotion around holidays or special events.
   
2. Limited Inventory. Merchants can influence purchasing decisions by notifying consumers about limited inventory for popular products.
   
3. Ordering Now Bonus - Consumers love to feel special, which is why offering them incentives to make immediate purchases is a great way to close the sale.
   

For more details on how to use urgency as an incentive you can read the full WebsiteMagazine.com article here.